agenda - fintechevent
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Registration & networking breakfast

8:30am – 9:00am

Welcome address & opening remarks

Payal Raina – FinTech B2B Marketing – Founder

9:00am – 9:15am

Keynote: Major drivers to watch that are shaping the FinTech
and Financial Services industry landscape in the coming decade

Clara Durodié – CEO – Cognitive Finance Group

9:15am- 9:45am

Big Bets for 2023 and Predictions for 2024 – Looking ahead at
market/ macro trends & regulatory themes

David Beer (Moderator) – Head of Enterprise Solutions & Partnerships EMEA – Cogo
Margaret Franco – CMO – Finastra
Karen Mae Ching – Global Financial Services (GFS) Partner Sales Program Lead – Amazon Web Services (AWS) Financial Services

9:45am – 10:15am

NextTech Strategy: How would AI, ChatGPT, Web 3.0 & Metaverse impact marketing,

sales & CX teams to evolve for the new world?

Smita Gupta (Moderator) – Founder and CMO – SG Growth Advisory
Matthew Cheung – CEO – ipushpull
Leon Samuel – CEO | Investor | Philanthropist – Qwasi Technology
Winnie Palmer – EMEA Head Of Marketing – Seismic

10:15am – 10:45am

Networking Tea & Coffee Break

10:45am – 11:05am

Demand generation and growth marketing strategies to fuel
2023 business growth

Lucy Heavens (Moderator) – VP Marketing – Hokodo
Leeya Hendricks – Chief Marketing Officer – RIMM Sustainability
Nicola Harley – Head of International Marketing – Morningstar

11:05am – 11:35am

Innovative content marketing strategies to boost your
omnichannel experience and save marketing from the dark side

Emmy Granström (Moderator) – Global Head of Marketing – SteelEye
Andrea Linehan – Global Chief Marketing Officer – Zai | CurrencyFair
Nicola Hamilton – Senior Director, Brand & Communications – GoCardless
Cathy Calver – CMO – Global Relay
Brett Grange – General Manager – Ceros

11:35am – 12:05pm

How to successfully unify your Account Based Marketing (ABM)
and demand strategies to drive business growth and customer

Sangeetha Narasimhan (Moderator) – Director, Global Acquisition Marketing – Mambu
Iulia Balan – Global Client Segments & Solutions Marketing Director – State Street
Andrea Clatworthy – Director, Head of Europe Marketing Transformation – Fujitsu
Atul Choudrie – CEO – Monese

12:05pm – 12:35pm

Digital Transformation – Break MarTech silos down and create
a common data foundation to drive automation and operational

Sumeet Vermani (Moderator) – Founder – SKV Consulting
Bruno Almeida – CMO – IOV Labs
Sarah Whipp – CMO and Head of Go To Market Strategy – Callsign

12:35pm – 01:00pm

Networking Lunch Break

01:00pm – 02:00pm

Winning B2B Data-Driven marketing strategy is the next new

Lucy Heavens (Moderator) – VP Marketing – Hokodo
Dr Christine Bailey – Senior Director & Head of KYC Marketing, Europe & Africa – Moody’s Analytics
Tom Newbould – Chief Marketing Officer – Timeline
Kassie Siwo-Gasa – Head of Digital Marketing – Legal & General Investment Management (LGIM)

02:00pm – 02:30pm

How can brands partner with B2B influencers, subject matter
experts to drive client trust, demand and track real impact of
social media

Christoph Woermann – Managing Director & Chief Marketing Officer – Deutsche Bank AG | Corporate Bank
Deborah Thompson – Head of Growth Marketing – Metaco
Christophe Langlois – Global Head of Marketing, Fintech & Developer Ecosystem – Finastra

02:30pm – 03:00pm

The new era for events marketing: In-person/ Virtual/ Hybrid
or Experiential – How to cut through the noise and amplify

Karen Carter Director, Enterprise Marketing, Europe Cvent

03:00pm – 03:30pm

Afternoon Networking Tea & Coffee break

03:30pm – 03:50pm

Fintech For Good: How marketers can reap the benefits of financial
& technology advancements for the wider economy and ESG
drive client acquisition and retention?

Virginie O’Shea (Moderator) – CEO & Founder – Firebrand Research
Kate Bolton – Founder – Comms for Good
Gemma Young – Chief Growth Officer – TechPassport
Sarah Sinclair – Co-Founder – Change Gap

03:50pm – 04:15pm

The secret recipe for driving most successful B2B marketing
campaigns within financial services and FinTech brands

Liz High (Moderator) – Practice Lead, Financial Services – Metia
Jasper Martens – Chief Marketing Officer – PensionBee
Katie Hayes – Head Of Marketing – Ozone API
Benedict Kingsmill – Senior Client Partner, Enterprise Financial Services – LinkedIn Marketing Solutions
Isha Chander – Executive Director, Head of EMEA Marketing – J.P. Morgan Payments

04:15pm – 04:45pm

Closing Keynote: Driving a culture of innovation with the
great attrition is making hiring harder

Julie Ashmore Dann – CEO – Rapid Cash NatWest RBS

04:45pm – 05:15pm

Closing remarks and wrap Up

05:15pm – 05:30pm

Networking evening drinks spiced up with special fun surprise!

05:30pm onwards

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